ONE BRAIN. YOUR WHOLE BUSINESS.
More capacity. More freedom. More opportunities captured.
One intelligent AI Brain learns how your business works, then powers your calls, messages and workflows — answering customers, taking action and routing work to your team when needed.
Tens of thousands
Of customer conversations handled.
Australian hosted
Local infrastructure. Local team.
Fast setup
We set it up for you and get you running quickly.
Works with your software
Connect Reel AI with the systems your business already uses.
Industry breadth
From real estate and trades to beauty, home services and professional businesses, Reel AI adapts to the conversations, workflows and systems that make your business different.
Sales · Property management
Real Estate
Enquiries qualified, inspections booked and owners updated — your way.
Trades
Plumbing
Urgent jobs triaged, quotes chased and callbacks booked while you're on the tools.
Trades · Air con · Solar
Electrical
Site visits scheduled and job details captured against your service areas.
Salons · Barbers · Clinics
Hair & Beauty
Bookings, reschedules and no-show follow-ups handled to your salon rules.
Home services
Pest Control
Treatment enquiries scoped and recurring services rebooked automatically.
Home services · End of lease · Commercial
Cleaning
Quote questions answered, jobs booked and reminders sent without callbacks.
Fitness · PT · Pilates
Gyms & Studios
Trial enquiries answered, trials booked and members followed up.
Sales · Property management
Real Estate
Enquiries qualified, inspections booked and owners updated — your way.
Trades
Plumbing
Urgent jobs triaged, quotes chased and callbacks booked while you're on the tools.
Trades · Air con · Solar
Electrical
Site visits scheduled and job details captured against your service areas.
Salons · Barbers · Clinics
Hair & Beauty
Bookings, reschedules and no-show follow-ups handled to your salon rules.
Home services
Pest Control
Treatment enquiries scoped and recurring services rebooked automatically.
Home services · End of lease · Commercial
Cleaning
Quote questions answered, jobs booked and reminders sent without callbacks.
Fitness · PT · Pilates
Gyms & Studios
Trial enquiries answered, trials booked and members followed up.
Customer results
Real businesses using Reel AI to create more capacity, respond faster and keep opportunities moving — without adding more repetitive work to their team.
Outdoor blinds / home services
More than two days of reception time returned each week.
2+ days
Reception time freed up each week
Faster responses
Across customer channels
More quotes captured
Before prospects move to another company
Harrison Collier
Co-owner
Wangara
Recovery / wellness
10+ hrs / week
Saved managing social replies
Alysia Pelc
Clinic Manager · Southern River
Residential & commercial construction
No reception hire
Front-desk capacity for a solo operator
Jamie Graves
CEO / Builder · Whitby, WA
Roller shutters / home services
Sick-day cover
Without finding replacement reception staff
Ben Casteldine
Director · Perth
Electrical & air conditioning
Faster response
Enquiries answered immediately across channels
Jarrod Delavale
Managing Director · Perth
Hair & beauty
Switch off
Less customer admin following Hannah home
Hannah Timmins
CEO · Canning Vale
Outdoor blinds / home services
More than two days of reception time returned each week.
2+ days
Reception time freed up each week
Faster responses
Across customer channels
More quotes captured
Before prospects move to another company
Harrison Collier
Co-owner
Wangara
Recovery / wellness
10+ hours a week returned from social replies.
10+ hrs / week
Saved managing social replies
Bookings + cancellations
Handled with less manual admin
Leave without the scramble
Sick and annual leave no longer creates the same reception-cover problem
Alysia Pelc
Clinic Manager
Southern River
Residential & commercial construction
The business needed reception. I didn't need another employee.
No reception hire
Front-desk capacity for a solo operator
Enquiries answered
While Jamie stays focused on building and clients
Quotes captured earlier
Prospects can progress at the point they make contact
Jamie Graves
CEO / Builder
Whitby, WA
Roller shutters / home services
Reception doesn't stop because someone is sick.
Sick-day cover
Without finding replacement reception staff
Leaner front desk
Less dependence on manual call handling
More opportunities
Booked and converted
Ben Casteldine
Director
Perth
Electrical & air conditioning
Being first to respond is helping us win more work.
Faster response
Enquiries answered immediately across channels
More jobs won
Customers are engaged before the opportunity goes elsewhere
Reception capacity
The team can focus on work that moves the business forward
Jarrod Delavale
Managing Director
Perth
Hair & beauty
My team can focus on the client in the chair — not the phone.
Switch off
Less customer admin following Hannah home
More client focus
Fewer interruptions while delivering services
Easier bookings
Less back-and-forth for the team
Hannah Timmins
CEO
Canning Vale
Allied health
More time with patients. Less time repeating admin.
More patient time
The team stays focused on people in the clinic
Less repetitive admin
Routine communication doesn't dominate the front desk
Higher-value work
Staff capacity moves toward the things that matter most
Georgia Douglas
Operations Manager
Beeliar
Rigging & crane hire
Customer enquiries keep moving while we're working.
Fewer interruptions
Crews stay focused on active work
Enquiries still answered
Customers aren't dependent on someone stopping what they're doing
More office capacity
Administrative staff have more time and focus
Devan Boon
Operations Manager
Fitness
Client check-ins and bookings don't have to depend on us anymore.
Check-ins automated
Client follow-up runs without the team chasing it
Bookings
Handled with less manual admin
Social enquiries
Converted into customer action faster
Maddison Armstrong
Owner
Harrisdale
Concreting / construction
Enquiries get answered while I'm on the tools.
Answered on site
Enquiries handled while the crew keeps pouring
No missed jobs
Quote requests are captured instead of going to voicemail
Less after-hours admin
Follow-up doesn't wait until the end of the day
Nathan Perry
Owner
Perth
Trusted by growing Australian businesses
Relay it. Free it up.
Every call, message, booking and follow-up takes a little attention. Reel AI relays the repetitive work so your people can put that attention somewhere more valuable.
Relay what AI can handle.
Calls. Messages. Repetitive questions. Routine workflows.
Free up your team for what matters.
Customers. Growth. Decisions. Work that actually needs them.
Relay your calls. Free up your staff.
A call comes into Reel AI while your team stays with the customer in front of them.
Your software stays. The repetitive work around it doesn't have to.
Tell us how work moves through your business today. Our team identifies the workflows worth removing, then our engineers assess what your existing software supports before any connection is scoped.
Your team’s attention
Every call, message and follow-up pulls attention from customers, revenue and the work only your people can do.
Reel AI handles what doesn’t need your team’s attention — and routes what does.
Without Reel AI
Calls wait for someone to answer.
With Reel AI
Customers are answered while your team keeps working.
Agentic processes
Reel AI doesn’t stop at answering. It understands what the customer needs, uses your business knowledge and takes the appropriate next step.
01
CONVERSATION
Call · Message · Email
02
UNDERSTAND
Intent · Context · Business knowledge
03
ACT
Answer · Qualify · Book · Route
04
CONNECT
Update the systems your business already uses
05
ROUTE
Your team gets what actually needs them
One Brain. One continuous customer experience.
One Brain
Your services. Your people. Your processes. Your rules. Reel AI brings the knowledge behind your business into one intelligent Brain, then uses it across conversations, workflows and connected systems.
Business knowledge
What your business knows goes in — services, people, hours, FAQs, rules, service areas and processes.
One Brain
The Brain understands that knowledge and keeps it current — no disconnected agents, no different answers, no rebuilding the same workflow in five places.
Every action informed
Update your business once. Every connected Reel AI Agent works from the same information — you don’t train five separate tools.
AI Brain
One source of business knowledge.
Front Desk Agent
Answers customers using the same business knowledge.
Omnichannel
Carries consistent answers across every customer channel.
Intelligent Routing
Routes work using the people, roles and rules your Brain knows.
Integrations
Connects those actions with the systems you already use.
Business knowledge
Turn the knowledge your team carries every day into business knowledge your Brain can actually use — so customers get consistent answers and the right workflows happen regardless of who’s available.
Your best processes shouldn’t walk out the door when someone does.
Services
What you offer, how it works and what customers need to know.
People
Who does what, and where enquiries should go.
Processes
How common customer situations should be handled.
Rules
What Reel AI can do, can't do, and when your team steps in.
Teach once
Update a service, change your hours, add a team member or modify a workflow. Teach Reel AI once and the updated knowledge can flow across the agents and channels using that Brain.
Reel AI can scan approved website pages and turn your existing business information into structured knowledge for your Agents.
Agents
Each agent does a specific job. They all work from the same Brain, so your customer never notices the handover.
01 — Customer communication
Your AI receptionist that answers, understands, books and routes.
One intelligent conversation across the channels your customers already use.
Intelligent routing & handoffs.
02 — Business & setup
Ask your business questions and get answers from the same intelligence powering your agents.
Gets Reel AI ready around the way your business actually works.
Omnichannel
Calls, SMS, email, web chat and social messages become one continuous customer conversation. Reel AI keeps the context, responds on the channel your customer chooses and moves the work forward — without your team chasing inboxes.
They never have to start again.
Your team never has to piece it together.
Meet customers where they already are.
Every channel. One conversation.
One Brain keeps the context.
Fewer missed opportunities.
Happier customers. More capacity for your team.
One enquiry. Every next step connected.
Context retainedCall missed at 7:00pm
Customer calls after hours.
Reel AI continues by SMS
We text the customer instantly.
Customer replies
They respond with what they need.
Appointment confirmed
Details confirmed and time secured.
Job created in their system
All details added. Nothing to chase.
Team sees it in the morning
Everything ready for them to action.
Same conversation. Full context. No handover. No chasing.
Integrations
You don't need to replace your existing systems to use Reel AI. Our team works with you to understand the workflows you want to improve, then our engineering team determines the best way to connect Reel AI with your existing software where that software supports it.
01 — Start
Set up your Brain, Agents and customer conversations without rebuilding your existing software stack.
02 — Define
Tell us what should happen — the repetitive process you want Reel AI to take on and where the information needs to move.
03 — Assess
Our engineering team assesses the APIs, permissions and connection options available, then scopes the connection with you before anything is built.
Software our team is regularly asked about
New enquiry comes in → Reel AI qualifies it → the customer is created or updated → the right person is assigned → your team is notified. That might involve an existing integration, supported automation or a deeper API connection. The right approach depends on your systems and what you need Reel AI to do.
Know the workflow you want to remove?
Tell us what should happen. Our engineers assess what your existing software supports, then scope the connection with you before anything is built.
Intelligent routing
Reel AI handles the repetitive and intelligently routes conversations that need human judgement, relationships or expertise — with the full context attached.
See what that looks like in your world.
Tenant calls
Reel AI answers and identifies the caller.
Enquiry understood
Maintenance, arrears, lease question or inspection.
Knowledge applied
Agency policies, property information and workflow rules are applied.
Details captured
Property, urgency, access and contact details collected.
Act or route
Reel AI handles the routine next step, or routes it to the right property manager with full context.
When it genuinely needs a person
Reel AI: “That’s a question for Sarah, who manages your account. She’s available now — I’ll bring her in.”
Caller: “Thanks, that’d be great.”
Reel AI: “Sarah, this is Michael from 14 Rosen Street. He’s asking about the maintenance quote sent Tuesday. Full summary is in your inbox.”
Complex interaction arrives
Routine elements handled
Human need identified
Right person selected
Context transferred
Customer continues without starting again
Reel AI gives good people more capacity. It doesn't replace them.
Capacity
Growth shouldn't automatically mean more admin, more phones and more pressure. Adjust the numbers for your business to see the estimated time, opportunity and capacity Reel AI could return.
33
conversations at risk
per month, ringing out
10
enquiries recovered
per month, that you never saw
$9,504
opportunity value protected
per month, estimated
62 hrs
staff time returned
per month, off the phones
112 days
leave covered
per year, with no temp cover
$22,680
leave cover value
per year, phones still answered
Total annual value
$170,398
Opportunity value protected, plus staff time returned, plus phone cover through leave.
The multipliers behind the result
Industry averages used for estimation — they will vary by business, enquiry volume and conversion rates, and they are not a forecast of your results.
Trust
Perth-based, Western Australia
We are in Western Australia, on your hours.
Australian-hosted infrastructure
Every call recording is stored on Australian infrastructure, encrypted at rest.
You get us, not a ticket queue
The people who built it are the people who answer when you call. No offshore support tier.
We set it up, not you
White-glove onboarding in 48 hours. No API keys, no IT project, nothing to change in the software you already run.
Enterprise security background
Ian, our CTO, is a cybersecurity specialist and enterprise technology architect who has worked alongside multinational organisations.
Our Performance Promise
After tens of thousands of conversations, we've seen how Reel AI helps businesses save time, capture more opportunities and protect their reputation. That's why we're confident enough to make this promise. If Reel AI doesn't save your team time, capture more opportunities or deliver measurable value to your business, we'll continue working with you at no additional software cost until it does.
Applies following successful onboarding, implementation and completion of the recommended setup. Measurable value will depend on the business's call activity, use of Reel AI and agreed success measures.
Questions
Reel AI learns your business — services, people, FAQs, rules, workflows and systems — through one shared Brain. Its specialised agents then use that knowledge to answer customers, take approved actions and route work to your team when a person is needed.
No. Reel AI gives good people more capacity. It doesn’t replace them. It handles the repetitive, high-volume communication that consumes attention, and routes anything that needs judgement, relationships or expertise to a person — with the context attached.
Yes. Reel AI is designed to work alongside the software you already use. Depending on the system, connections can range from workflow automation through supported platforms to deeper direct integrations built by our engineering team.
Phone, SMS, email, web chat, Facebook and Instagram are all live. Every channel works from the same Brain and business knowledge, so a conversation stays consistent no matter where a customer starts it.
Yes. Reel AI routes and transfers calls according to the business rules you configure, and passes the relevant context to the person receiving it where your telephony workflow supports it. Where a live transfer isn’t appropriate, it escalates by SMS or email with a full summary.
It says so, captures the detail, and routes the conversation to a human with context — it never bluffs. Correct it once and the Brain keeps the answer for next time.
Yes. Where deeper connectivity is required and the underlying software supports it, our engineering team can scope a custom integration around your workflows and technology stack. It’s scoped as an implementation project rather than bundled into a standard subscription.
Standard onboarding is white-glove: we load your business knowledge, rules and routing before a single call comes in. Deeper integrations are scoped separately.
You built a business. Not another full-time inbox.
Relay what doesn’t need you.
Free up your time for what does.
See what Reel AI could relay for your business.
